Who
Censeo Field & Lab
Where
Toowoomba, Australia
What
Censeo Field & Lab provides comprehensive field trial research and product development services for agrochemical, agribusiness, and seed development companies looking to introduce new items to the Australian market.
Specifications
Censeo Field & Lab came to CoBright to design and develop a website that provides an online space for their marketing efforts while also elevating their brand as an expert service.
The Challenge
Not having a website of their own, Censeo Field & Lab’s only online presence was their own LinkedIn page and a landing page that explained their website was coming soon.
Because of the complex nature of their work, the content for the website needed to explain their services clearly and concisely.
The busy nature of their work, the website needed a robust website that was easy for their team to manage.
The Solution
Collaborating with Censeo, our copywriter curated the website’s content to clearly explain the services they offer.
Because Censeo’s website will likely be the first point of contact with stakeholders, CoBright organised professional photography to present their team and work with quality images.
A page with Censeo’s current and past projects was included to show users the work and the results they have achieved.
CoBright’s specialist developed the website’s design in line with their corporate identity while elevating their brand.
The Outcome
Censeo now has an elevated website that clearly explains its work while reflecting its brand as Toowoomba’s premium commercial research partner.
Now with their website, Censeo has an online presence to anchor future marketing endeavours.
Censeo’s now has a website that is easy to manage. The website’s clear layout will allow them to add additional pages and curate content in the future.
