Plant & Pick Spares

Western Downs, Queensland

Plant & Pick Spares is a family-owned company that provides growers with high-quality aftermarket machine parts, wraps, lubricants and more, which are all trialled and tested for Australian conditions.

CoBright collaborated with Plant & Pick Spares to develop an e-commerce website that showcased their product range while also providing an online platform for customers to receive quotes.  

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The Challenge


Plant & Pick Spares understood their website was built on a platform that didn’t have a product catalogue capability, requiring users to download a product sheet and manually email it back which was a cumbersome process.  

The new website needed a streamlined e-commerce experience while also highlighting Plant & Pick Spares’ expertise in cotton farming and machinery.

The Solution


As a licensed Shopify Partner, CoBright worked with Plant & Pick Spares to design and develop a custom-designed Shopify website to enhance the user experience.

CoBright’s Developers incorporated a cart-to-quote function where users could select the items they’re after for Plant & Pick Spares to provide a competitive quote. 

To highlight Plant & Pick Spares’ history within cotton farming and the industry, CoBright’s Copywriter compiled their photography, content and video files to showcase their expertise.

The Outcome


With their new e-commerce platform, Plant & Pick Spares’ website now has an enhanced user experience with a streamlined online ordering process. The cart-to-quote function allows Plant & Pick Spares to be competitive with their quotes without having to update their website’s product catalogue. 

Plant & Pick Spares now has a website that celebrates the history of three generations of cotton farming as well as their involvement in the cotton industry.

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Build your eComm site with CoBright

As a licensed Shopify partner, CoBright can expertly develop and manage online stores using the Shopify platform.

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