What are SPF, DKIM & DMARC Email Authentications?
If you’re at a loss as to what SPF, DKIM or DMARC records are, you wouldn’t be alone. And, whilst we’re not IT experts, Darren Chapman of Pivotal Data…
Set the right goals for your 2024 marketing strategy
It’s that time of the year when we’re (most of us) trying to eat fewer snacks, exercise more, and set some personal goals. Are you taking that same…
AI Photography - Can We Trust AI-Generated Pictures?
With AI tools becoming more sophisticated, it’s easier now for content creators to produce photographic-quality images quickly, breaking down barriers…
The Power of Your Customer Database
A customer database is the backbone of effective marketing strategies, customer engagement, and long-term business success.
A Brief Guide To Event Marketing
So, you have an event planned. Great! How are you going to promote it?
How professional photography & videography elevates your website
They say that “a picture speaks a thousand words,” but how much are professional photos worth to your business?
Is SEO the low-hanging fruit for a successful website?
While a lot of people focus on SEO to make their website successful, they lose sight of the other things that can be done to drive traffic to their…
Understanding News Values To Make Compelling Content
How can we create appealing content to encourage target audiences to engage with your organisation’s communications and messaging?
