Segmentation Strategies: How To Fine Tune Your Database

This month’s blog takes a closer look at customer databases. Let’s explore how effectively segmenting your database can help achieve your marketing…

New Year, New Goal: Auditing Your Website

Before 2025 shifts gears and the To Do list starts filling up, why not give your website a thorough audit? Read our latest blog to learn more.

CoBright Wrapped: 2024 Edition

With another year nearly behind us, it’s a good time to look back on what we’ve accomplished. The CoBright team completed a lot of impactful and…

The Big Picture: Coordinating Your Marketing Strategy

So, you’ve just launched your website. Or rolled out a brand new ad campaign. Or spent several hundred hours investing in your social media channels.…

Escaping the monotony of cybersecurity training

One of the primary elements that Layer8 focus on is the human element in cybersecurity (also known as the 8th layer of security). To improve the…

The Value Behind Capturing Your .au Domain Name

If you’re wondering what the fuss is about domain names, we conducted an experiment and shared our findings. Turns out, domain names have a big impact…

Keeping up with CoBright: our August 2024

2024 is racing by, but we’re doing our best to keep up with it!

Is it time to upgrade from Mailchimp?

One of the more well known EMS’s currently available is Mailchimp, which is an appealing low barrier to entry for many businesses. So, what’s the…

The Pros and Cons of AI for Business

In today's rapidly evolving digital landscape, artificial intelligence (AI) is making significant strides, particularly in the realm of marketing…

Brendan On Tour

During May, our fearless leader Brendan embarked on a road trip throughout regional New South Wales. His mission? To catch up with several CoBright…

Are you properly leveraging the power of eCommerce for B2B?

Great for wholesalers, manufacturers, and distributors, eCommerce is a handy resource to manage B2B clients/customers in one central portal on your…

CoBright’s Toowoomba Royal Show

Since building the RASQ website, CoBright has continued to partner with them to ensure the Heritage Bank Toowoomba Royal Show is a success.